Feel the drift
This year, International Women’s Day was written on ice, at 200 km/h, under the Northern Lights of Swedish Lapland. A tradition that is gaining momentum- in 2025, it was the Iron Ladies, the most emblematic women’s endurance team of the time who trod our frozen lake. In 2026, Sophia Flörsch took up the challenge.
As a professional racing driver and a key figure in international motorsport, Sophia Flörsch is no stranger to pressure and speed. However, faced with the five legendary F1 circuits faithfully reproduced in our private domain, Sophia had to reinvent herself. Ice requires complete attention, absolute sensitivity, and control at all times.
“On asphalt, you are in control. On the ice, you have a conversation”
Freedom lives
Lapland Ice Driving is not tourism. It’s an ice driving experience, where Arctic silence and the Northern Lights combine at the heart of the world’s largest driving centre. The cold settles in, sharp and biting, the sky is ablaze, while you are alone on an F1 circuit, at the wheel of a supercar. And it is this sensation, both unique and rare, and impossible to reproduce elsewhere, that envelops you and stays with you forever
A place where limits no longer apply. Far more than just a symbolic gesture for Women’s Day, this is an F1 experience on ice that is entirely yours.